Mack Trucks is partnering with Life is Good to offer a limited-edition, #ThankATrucker Mack T-shirt with proceeds benefitting the St. Christopher Truckers Relief Fund (SCF), a nonprofit offering financial assistance to ill or injured professional drivers, as well as health and wellness programs.
This is not the first time this company has engaged in volunteer work and community support. This time Mack Trucks has thought about supporting its professionals through a line of Tshirts from the hashtag #ThankATrucker.
Said John Walsh, Mack vice president of marketing:
“We fully appreciate that life is very difficult for many today. This effort is about expressing gratitude to all of the truckers and others on the front lines for their service, raising money for a charitable cause in the process and hopefully just making folks smile a bit amidst the current challenges.”
The St. Christopher Truckers Relief Fund (SCF) is a nonprofit association who helps over-the-road and regional drivers and their families with short-term financial assistance when an illness or injury has affected their ability to work throught form of direct payment to the provider for rent, mortgage, utilities, vehicles and insurance, but also offers health and wellness programs for drivers, such as smoking cessation, health challenges, and free flu, shingles and pneumonia vaccines.
“We’re grateful for the essential workers keeping us safe, healthy, and well-supplied during these challenging times. Our mission is spreading optimism, and over time, we’ve seen the power of positivity in action by partnering with brands who are dedicated to growing the good. That’s why we’re excited to team up with Mack Trucks to honor the people going above and beyond.”
said Bert Jacobs, co-founder and Chief Executive Optimist of Life is Good.
“Despite these difficult and uncertain times, professional drivers continue to go above and beyond to keep the supply chain moving. These shirts will be a lasting reminder of how important truck drivers are to our economy, and the funds raised will help ensure that SCF will be there for our highway heroes when they need us most.”
said Shannon Currier, director of philanthropy and development for the SCF.
The SCF was started in 2008 by Dave Nemo, host of the Dave Nemo Show on Sirius XM Radio channel146, his business partner, Michael Burns and Dr. John McElligott, who had been a medical director for several trucking companies. The three started the nonprofit to address the fact that at least 70 percent of the 3.5 million professional U.S. truck drivers have one or more serious health problems, and that their access to medical care is limited because of their irregular work hours and long durations away from home. More than one-third of truck drivers do not have health insurance, according to SCF.
The T-shirt features a Mack MD Series truck driven by Jake, the Life is Good icon and the hashtag #ThankATrucker, a social media conversation encouraging people to recognize the service that professional drivers provide on a daily basis, even during a pandemic.
The Mack-Life is Good T-shirt is available in limited edition, in men’s sizes S to 3XL and women’s sizes XS to 3XL. Kid’s shirts are available in sizes S to L.T-shirts are $29.99.The T-shirt currently is being sold at Mack’s web-based store, the Mack Shop, at www.mackshop.com.
About Mack Trucks
Dedicated to durability, reliability and meeting customer needs, Mack Trucks has been providing specially designed transport solutions for over a century. Today, Mack is one of the largest manufacturers of heavy trucks in North America and Mack trucks are sold and serviced through an extensive distribution network in over 45 countries. Mack’s manufacturing sites are certified to the internationally recognized ISO 9001 quality standard, ISO 14001 for environmental management systems and OHSAS 18001 for health and safety management systems. Mack is also a proud sponsor of Share the Road, a public information campaign of the American Trucking Associations aimed at improving the safety of our nation’s roads. Mack Trucks is part of the Volvo Group.
Source: Mack Trucks