After a multi-year hiatus, New Holland Construction returned to CONEXPO-CON/AGG, North America’s largest construction trade show (Las Vegas, Nevada). During the five-day show, New Holland announced and showcased several new pieces of equipment that have not been seen anywhere else prior to CONEXPO-CON/AGG, as well as feature the full New Holland portfolio — from compact excavators to skid steer loaders.
“Next year’s CONEXPO-CON/AGG is going to be one of the biggest shows in recent memory, especially as we come out of the pandemic years. We’re excited to play a part in its return and demonstrate to the industry what New Holland #BeyondPerformance looks like and means for our partners, dealers and customers.”
says Tyler Mills, Head of New Holland Construction North America.
New Holland has also highlighted its international audience, with support from staff and market messaging from each of its global regions.
Attendees received an interactive booth experience with two floors, full portfolio representation and daily activations and events.
“This is a great opportunity for our industry to re-engage with itself, including our partners, dealers, colleagues and customers from across the U.S. and globe. Simply put, that’s what this event is all about: the people. We’re thrilled to be back in-person and showcasing construction equipment that helps the industry get the job done better, faster and more efficiently.”
Tyler Mills states.
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